Behind the Design

Safflora is the creative studio of Haisi, a designer grounded in the world of natural wellness.

My creative journey started with the woman who raised me: my grandmother, who used herbs for nourishment, healing, and everyday rituals. Her influence grounded me in natural living from an early age, and that deep respect for wellness still runs through everything I create.

Before narrowing my focus to wellness and sustainability, I spent over a decade designing across industries, building strong visual systems, websites, and packaging that help brands grow. But it wasn’t until I started working with herbal and conscious businesses that things really clicked.

Today, I help wellness-focused brands bring their values to life through intentional design. That might mean:

  • A full rebrand and custom e-commerce site for a holistic skincare studio
  • Thoughtful packaging that reflects the purity of the product inside
  • Or digital visuals that align with a brand’s mission and move people to act

My goal is always the same: to create design that feels good, works beautifully, and communicates what truly matters.

Safflora is more than a studio, it’s a creative partnership grounded in purpose, trust, and clear, refined visuals.

If you’re building something aligned with health, nature, or care, I’d love to help you bring it to life.

Let's Chat & Discover Together

Let's Chat & Discover Together

Connect with us for a free discovery call, tailored to your unique brand. Let’s discuss your goals and explore how our expertise can bring your vision to life.

hello@safflora.com

STUDIO HOURS

Mon – Fri
8am – 5pm
(Pacific Time)

Impactful Design Solution for Herbal, Wellness, and Sustainable Lifestyles

hello@safflora.com

BUSINESS HOURS

Mon – Fri
8am – 5pm (Pacific Time)

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